Google Analytics is a premiere analytics platform for collecting your website’s data. We install the basic Google Analytics tracking code on your website, along with any additional tracking tags, using Google Tag Manager.
Here are a few common tracking tags:
Enhanced Ecommerce – see how many users are adding products to your shopping cart, if they’re abandoning that cart, transaction details, and more!
Scroll tracking – see how far down the page your users are scrolling
Timer tracking – see how long your users are on each web page
Lead tracking – see how many forms are being submitted
Event tracking – see how users are interacting with your content (clicking outbound links, clicking the Play button on your YouTube videos,
Facebook pixel – collect website data and carry it over to your Facebook Page
Twitter pixel – collect website data and carry it over to your Twitter account